SEO 2021 for digital marketeers

Overview & best practices of Search Engine Optimization

About the training

Wondering why your website isn’t ranking well in the SERP? Are you sure your website’s content is SEO-friendly? Develop a solid approach for optimizing website content and a better search engine ranking.


Goals of this course:

In this course we will provide an overview of what SEO is about in 2021, and some specific SEO elements that will help your website and your pages rank better in the SERP.


This training course is ideal for:

People with no or basics skills in SEO.


Prerequisite knowledge

A basic knowledge of digital marketing & general marketing principles will be handy


Which topics will be treated?

  • What is SEO 2021
  • How does Google Search work
  • Keyword Research
  • On page SEO
  • Copywriting for SEO
  • Linkbuilding
  • SEO Tools
  • Hands-on SEO Audit


The course is taught in small groups (+/- 6 people), from 9:30 to approximately 13:00. The training is FULL of concrete examples and case studies.



Online until further notice.

Once you register you will receive the meeting link.


How much?

350€ per person (VAT excl.)



13 July 2021


How do I register?

Please send an email to or fill out the form below, and simply mention the training that you would like to participate in, along with your full name and that of the other people you’d like to invite. If you require a tailor-made training package, don’t hesitate to give us a call so we can discuss your needs. See you soon!

Enroll now!

We attended 3 Google courses organized by Clicktrust and every time, we acquired interesting insights for our future actions. We were able to combine theory with practice through different excercises, which allowed us to discover some very useful functionalities for our analyses. As the knowledge levels of the attendees were quite different, we enjoyed the flexibility of the training which allowed each of us to ask questions and to choose whether or not to go into detail for the different topics that were discussed.

Julie Van Camp – Digital Manager L’Oréal

Alexandre Massart

Alex has 10 years of experience in Digital Marketing. He worked in different companies (from small to big) and in different industries. He has seen the evolution of digital marketing, the growth of Facebook, Programmatic, Mobile,… and how they all transformed the digital marketing world. He will guide and help you better understand how digital advertising works.


13 July 2021

It is a 3 hour training.


Online until further notice.