Is this the end of third-party cookies?

The “cookie apocalypse” started with GDPR and has since become more and more severe with every new version of ITP being rolled out. As a result of these relatively new developments, a big chunk of tracked data is no longer accurate, especially when talking about longer online customer journeys.

Don’t know what you can do to future-proof your measurement strategy? Don’t panic, we’ve got you covered with a collection of whitepapers, a video and a training to learn all about cookies.