What this role is about
As a Lead Performance Analyst at CLICKTRUST, you operate as a senior performance operator inside one of the teams (consisting of a CSD and several analysts) with a dual mission:
- Execute and optimize performance across channels and measurement systems to achieve client KPIs
- Elevate delivery quality by driving standards, QA, and capability uplift within your team.
You combine senior execution with responsibilities in QA, process adoption, and cross-team expertise development in our knowledge tracks. You act as an operational multiplier between strategy and execution.
What you’ll do
Cross-Discipline Performance Execution
- Execute and optimize performance campaigns across channels (search, social, etc.)
- Support GEO and organic visibility initiatives where applicable
- Implement and maintain tracking, tagging, and analytics configurations
- Validate data integrity across analytics tools (GA, GTM, etc.)
- Produce insights and reporting for assigned accounts
Quality Assurance & Standards
- Perform QA on campaign setup, optimization, reporting, and measurement
- Enforce naming conventions, documentation rules, and platform standards
- Identify and reduce inconsistencies, errors, and rework loops
Coaching & Capability Development
- Coach Analysts and accelerate technical and analytical skill acquisition
- Support onboarding of new Analysts
- Transfer best practices and ensure consistent application across the team
Process & Governance Collaboration
- Collaborate with Marketing Ops & Automation on workflow documentation
- Surface automation and simplification opportunities
- Implement processes and AI adoption in the team
Expertise Track Participation
- Participate in cross-team knowledge tracks to research market and platform developments
- Test new platform features and measurement practices
- Contribute findings for adoption decisions
- Update operational delivery practices in alignment with expertise outputs
Who thrives here
People who succeed in this role tend to be:
Requirements
Must-haves
You understand EN/FR/NL and speak either EN/FR or EN/NL fluently
3 to 5 years experience running paid media campaigns
Strong analytical and problem-solving skills
Ability to mentor and coach
Structured communication (written + verbal)
High execution discipline and attention to detail
Career path & opportunities
Because this role sits close to delivery, strategy, and operations, it opens multiple future paths, depending on strengths:
Client Strategy Director
Measurement & Data Lead
AI & Automation Lead
Training & Enablement Lead
Team Leadership
We don’t force people into rigid tracks — we open tracks they can take.
What we offer
Competitive compensation
Direct client ownership
CLICKTRUST Academy access
Mentorship from practitioners
Hybrid work
International conferences and teambuildings
Humane schedules
A team of sharp operators
Tools that increase leverage, not workload