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AI Automation

Automated marketing reporting with Markifact: A game-changer for digital marketers

By April 11, 2025April 15th, 2025No Comments2 min read

If you’ve been using automation platforms like Make.com or n8n, you’re probably familiar with the power of streamlining workflows. But Markifact, a new player in the automation game, is specifically built for marketing automation — and it’s changing the way marketers handle reporting.

Unlike general-purpose automation tools, Markifact focuses entirely on marketing use cases. It comes preloaded with connectors designed for platforms marketers actually use — think Google Analytics 4, Google Ads, Meta, LinkedIn, TikTok, and more.

How It Works

The magic of this specific automation lies in its simplicity and relevance:

  1. Data Extraction: It pulls data from your marketing platforms — including Google Ads spend, conversion metrics, campaign performance, channel data, and Performance Max insights.
  2. Google Sheets Integration: That data is then pushed into a connected Google Sheet.
  3. Chart & Graph Generation: Automatically, the sheet generates charts and graphs.
  4. Google Slides Automation: These visuals are sent to a predefined Google Slides deck, replacing placeholders with live data and summaries using AI-powered alt text.

Built-In Templates for Instant Use

What really sets Markifact apart is its plug-and-play template system. You don’t need to build complex workflows from scratch. Simply:

  • Replace the Presentation URL in the corresponding node
  • Replace the Spreadsheet URL
  • Connect your Google account

That’s it. The automation takes care of the rest — including pulling in fresh data, generating insights, and pushing everything into a polished slide deck.

AI-Generated Summaries

At the final step, AI connectors summarize the key findings, replacing the slide text with meaningful takeaways and results. This means you not only get updated charts and graphs but also ready-to-present insights — all without lifting a finger.

Enrico Cadei

Digital Performance Analyst