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Enroll now

€ 440/perso (VAT excl.)

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    • About the training
    • Program
    • Trainer
    • Practical info
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    Enroll now

    € 440/perso (VAT excl.)

      Participants




      Company information *




      Contact information *




      How did you hear from us?


      • About the training
      • Program
      • Trainer
      • Practical info
      • Reviews
      • € 440

      scheduling

      • € 440

        /perso (VAT excl.)

      • Enroll now

        € 440/perso (VAT excl.)

          Participants




          Company information *




          Contact information *




          How did you hear from us?


        ACADEMY

        Adobe Analytics

        Looking for an alternative to Google Analytics? Get started with Adobe Analytics.

        • Small groups
        • Lots of case studies
        • Exercises, not just theory
        • Trainers with 10 years of experience & expertise

        scheduling

        About the training

        Goals of the course

        At the end of this Adobe Analytics training you will understand how to interpret data within Adobe Analytics correctly and how it can help you improve the performance of your marketing campaigns.

         

        Is this course right for me?

        This Adobe Analytics course is ideal if you:

        • Have a position as a digital marketer or management
        • Are looking for an alternative to Google Analytics to measure the result of your digital media efforts
        • Have a basic knowledge of digital marketing & general principles

         

        Why choose CLICKTRUST Academy?

        CLICKTRUST Academy is used by our own team to train and onboard new staff. We offer you the opportunity to follow hands-on expert trainings. These are held in small groups (+/- 6 participants) so that we can have extremely interactive sessions.

        • Small groups
        • Lots of case studies
        • Exercises, not just theory
        • Trainers with 10 years of experience & expertise.

        Program

        What will I learn during this Adobe Analytics training?

        1) Introduction to Adobe Analytics

        • Introduction to the platform and its role in digital analytics
        • Key differences from Google Analytics : data collection methods, reporting capabilities, and customization options

        2) Understanding and utilising Adobe Analytics reports

        • Explore the standard reports : traffic, content, and conversion reports explained
        • Build and configure custom reports for your business needs.

        3) Conversion tracking and multi-channel attribution

        • Step-by-step guide to tracking key conversions
        • Overview of attribution methods available
        • Use reports to understand and optimise multi-channel performance

        4) Implementing and documenting tracking

        • Create a comprehensive tracking plan documenting tracking strategies, including success events, props and eVars
        • Organise and maintain analytics accounts

        5) Hands-on setup and configuration

        • Basic set-up and configuration in 15 minutes
        • Tagging and data collection : implementing tags through Adobe Launch

        The Adobe Analytics training is taught in small groups (+/- 6 people) and is FULL of concrete examples and case studies. The sessions are taking place from 9:30 to 13:00.

         

        Practical info

        How much does this training cost?

        440 euro per person (VAT excl.) This price includes:

        • The training
        • Time to ask questions
        • Training certificate
        • Access to the slides used during the training
        • Beverages & snacks
        • 2 hours of coaching after the training

        What language is the course in?

        Most of our trainings are in English, unless otherhwise specified. However, our instructor is trilingual, so feel free to ask your questions in the language you feel most comfortable with.

        Where is this training?

        The live trainings are held at our office close to Merode in Brussels.

        Upcoming training dates

        Thanks to Alexandre for this very concrete training. It allowed me to put into practice what I had learned the next day ! The theory was illustrated with lots of concrete examples, which facilitated my understanding and quick use of it. I also had the opportunity to put the theory into practice while being mentored and advised. Perfectly suited to my needs, this training allowed me to refresh myself technically, to discover the most relevant strategies for my business and to learn some useful tips & tricks for daily use. Validated and recommended!

        Bayard Milan

        Very didactic teacher, great sense of pedagogy, who knows how to popularize the most technical aspects to a non-technical audience, while being specific on the subject. The training is supported by concrete examples, focusing directly on the company and its practices, which is very relevant. We come out of this training with concrete ideas to implement directly in our day to day management.

        Bruxelles Environnement

        ENROLL

        Headquarters
        Cours Saint-Michel 30a
        1040 Brussels

        contact@clicktrust.be
        +32 2 793 11 00

        VAT BE 0542 642 942

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