Serverside tracking represents a paradigm shift in how businesses approach data collection and analytics. Piwik Pro has adapted to this change, allowing users to harness…
Yannick TimmermansNovember 3, 2023
There is a lot going on right now in the world of information technology and how we look for information. Most notably ChatGPT. With all…
Yannick TimmermansFebruary 20, 2023
In today's competitive business landscape, understanding and leveraging customer lifetime value (CLV) is crucial for sustained growth and profitability. CLV refers to the predicted business…
Yannick TimmermansSeptember 14, 2022
International SEO plays a vital role in today's digital landscape, especially for websites operating in countries with overlapping official languages. This is particularly relevant for…
Yannick TimmermansJanuary 12, 2022
News and articles from the CLICKTRUST blog and from around the web that allows us to stay on top of our game. You might want…
Yannick TimmermansOctober 1, 2020
In Part 1 and Part 2 of this article series, we have given an introduction to smart bidding and we have given a way to…
Yannick TimmermansJuly 14, 2020
We started writing an article about Smart Bidding and before we knew it we had more than 10 pages. So we decided to split our…
Yannick TimmermansJune 30, 2020
Google Analytics is the heart of your data-driven digital marketing. As an advertiser, you want to give enough access to your agency to be able…
Yannick TimmermansApril 3, 2020