scheduling
20/02/2025
15/05/2025
About the training
Goals of this course:
In this course, we’ll reveal how to harness the power of generative artificial intelligence to propel your PPC campaigns to new heights.
With the help of our experienced specialists and practical exercises, you’ll gain a deep understanding of how to continuously improve your PPC campaigns with generative AI. You’ll be able to generate more clicks, conversions, and profits through Google Ads and other advertising platforms.
Is this course right for me?
Already engaged in PPC campaigns but looking to improve your results with cutting-edge technologies?
Perfect! Our course is designed for marketers who want to leverage generative artificial intelligence to optimize their PPC campaigns, go beyond the basics, and maximize their return on investment
Why choose CLICKTRUST Academy?
CLICKTRUST Academy has existed for 10 years already, and our trainings are given by trainers with both technical experience as well as experience in teaching. Our trainings take place in small groups (+/- 6 participants), which ensures extremely interactive sessions.
The trainings always contain a combination of theory and practice, given by experts who work with Google Ads every day. After the training, private coaching sessions are scheduled so that you can let everything sink in.
CLICKTRUST started by giving trainings, and we enjoy sharing our knowledge as much as possible!
Program
1) Navigating the Generative AI Landscape
- The Evolution of Generative AI : a historical overview of generative AI and its growing role in marketing
- Exploring the spectrum of AI Models
- How AI is transforming modern marketing tools and advertising platforms
2) Integrating Generative AI into Marketing Operations
- Generative AI for content creation
- Generative AI for creative development
- Generative AI for operational efficiency
3) Data-driven marketing with AI insights
- How to align AI-generated insights with broader marketing goals
- Using AI to enhance data-driven decisions in your marketing operations
4) Staying Ahead of AI Trends in Marketing
- Overview of the latest trends and innovations in generative AI for marketing
- Future-proofing your marketing strategy by preparing for the future of AI in marketing and adapting to new tools and techniques
- Best practices for integrating evolving AI technologies into your marketing effort
Hands on exercise
Practical info
How much does this training cost?
440 euro per person (VAT excl.) This price includes:
- The training
- Time to ask questions
- Training certificate
- Access to the slides used during the training
- Breakfast, lunch & beverages
- 1 hour of coaching after the training
What language is the course in?
Our trainings are in English, unless otherwise specified. However, our instructor is trilingual, so feel free to ask your questions in the language you feel most comfortable with.
Where is this training?
You can attend our trainings at our offices near Merode in Brussels or from home. Our tailor-made trainings can also be given on site.
Upcoming training dates
