Training & consulting

Knowledge sharing through CLICKTRUST Academy

Within CLICKTRUST, we have a dedicated educational department ‘CLICKTRUST Academy’. We offer no less than 10 different open courses in which we share our knowledge:

• Google Analytics
• Adobe Analytics
• Matomo
• Piwik Pro
• Google Tag Manager
• Google Looker Studio
• Google Ads
• Search Engine Marketing
• SEO
• Social Media Advertising
• Programmatic Advertising
• Digital Media

CLICKTRUST Bootcamp for companies

Organizations can also contact us for tailor-made digital marketing training. For companies that want to train their entire team or starting marketers, there is the ‘Bootcamp for companies’. This program helps marketers acquire the necessary hard skills so that companies can focus on finding people with the desired soft skills and motivation. The standard program consists of 8 modules, followed by tailor-made coaching. However, we realize that not every company has the same training needs and we are happy to work with you to find the ideal program for your team.

Audits

Apart from setting up new campaigns, analytics configurations, and tools, we can also audit your current set-ups. This can include:

• An audit of your existing campaigns
• A GDPR audit: CMP configuration, privacy and cookie policies, etc…
• Tracking set-up audits
• Reporting/dashboarding audits
• …

After that, you can choose to get started yourself or hire us to rebuild your campaigns, dashboards, …

Growth workshops

Our client strategy directors regularly meet with our clients for numerous workshops in order to arrive at the best strategy together. These workshops can be about:

• Business goals
• Persona
• Audiences
• Creatives
• Channels
• KPIs
• Measurement
• Growth experiments

Evangelization

Thanks to our many years of expertise, we are regularly asked for presentations. This can be about the possibilities of performance marketing, but also about the limitations of cookie-based tracking or the need for advanced measurement. At CLICKTRUST we find it important to stay up to date on the latest trends in digital marketing. We are happy to share our findings with your team.

Long-term strategy & planning

At CLICKTRUST, we go one step further and also help you gradually build digital maturity within your company. This includes measurement & tracking, audience, internal knowledge, creative, in-housing, …

These are often long-term processes that we work on together with our customers. It involves a lot: the right technology, the right processes, the right way of collecting and processing data, etc.