Headquarters
Cours Saint-Michel 30a
1040 Brussels
contact@clicktrust.be
+32 2 793 11 00
VAT BE 0542 642 942
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€ 1050/perso (VAT excl.)
€ 1050/perso (VAT excl.)
23/10/2023
04/12/2023
/perso (VAT excl.)
€ 1050/perso (VAT excl.)
Home / Academy / Google Analytics 4 for digital marketers
ACADEMY
Discover the potential of Google Analytics 4, the game-changing new analytics tool
23/10/2023
04/12/2023
At CLICKTRUST, we have been helping clients set up and audit their Google Analytics accounts for many years. Our impressive clientele includes renowned brands such as Multipharma, Tom&Co, Louboutin, and Tractebel. As web analytics serves as the cornerstone for optimizing our campaigns, we understand its significance deeply.
After completing our training, Google Analytics 4 will no longer hold any secrets for you either. You will learn, among other things, to work with the new GA4 interface, discover how to interpret your data and become familiar with important terms within web analytics. But it doesn’t stop there.
Through hands-on exercises, you will also gain the confidence to independently set up a new account and install it on your website. Including data retention and cross-domain tracking.
Finally, our experienced analysts will teach you how to customize Google Analytics 4 to meet the specific requirements of your business, using custom events, UTM tracking, custom channel grouping and custom reports.
Do you also use Google Analytics 4 to pull insights but don’t really know where to start? Are you not sure if you are interpreting the data the right way? Then this training is what you need.
Even as an experienced marketer with knowledge of Universal Analytics, transitioning to the new Google Analytics 4 can be challenging. This training is specifically designed to assist you during this transition and help you succeed.
Why choose CLICKTRUST Academy?
CLICKTRUST Academy is used by our own team to train and onboard new staff. We offer you the opportunity to follow hands-on expert trainings. These are held in small groups (+/- 6 participants) so that we can have extremely interactive sessions.
1) Introduction to web analytics
2) Getting started with Google Analytics 4
3) Exploring the Google Analytics 4 interface
4) Make Google Analytics 4 fit your needs
5) Preparing for the future
6) Hands-on exercises
The Google Analytics 4 course is taught in small groups (+/- 6 people) and is FULL of concrete examples and case studies. The sessions are taking place from 9:30 to 17:00.
1050 euro per person (VAT excl.) This price includes:
Our trainings are in English, unless otherwise specified. However, our instructor is trilingual, so feel free to ask your questions in the language you feel most comfortable with.
You can attend our trainings at our offices near Merode in Brussels or from home. Our tailor-made trainings can also be given on site.
23/10/2023
04/12/2023
Thanks to Alexandre for this very concrete training. It allowed me to put into practice what I had learned the next day ! The theory was illustrated with lots of concrete examples, which facilitated my understanding and quick use of it. I also had the opportunity to put the theory into practice while being mentored and advised. Perfectly suited to my needs, this training allowed me to refresh myself technically, to discover the most relevant strategies for my business and to learn some useful tips & tricks for daily use. Validated and recommended!
Very didactic teacher, great sense of pedagogy, who knows how to popularize the most technical aspects to a non-technical audience, while being specific on the subject. The training is supported by concrete examples, focusing directly on the company and its practices, which is very relevant. We come out of this training with concrete ideas to implement directly in our day to day management.
Headquarters
Cours Saint-Michel 30a
1040 Brussels
contact@clicktrust.be
+32 2 793 11 00
VAT BE 0542 642 942
Subscribe to our newsletter
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