About the training

Goals of the course

Since the switch from Universal Analytics to GA4, many companies have switched to Matomo for privacy reasons and overall user-friendliness. However, there are differences with analytics, so following a training is definitely a good idea!

The goal of this training is that afterwards you fully understand how to get the most out of Matomo, specifically tailored to your organization.

Is this course right for me?

Whether you are analyzing content, campaigns or the general behavior of your visitors, Matomo is a tool that can quickly help you to gain insights. This training is therefore typically followed by campaign managers, content managers, communication teams, and overal digital marketing managers. Basic knowledge in digital helps, but is certainly not necessary.

Why choose CLICKTRUST Academy?

CLICKTRUST Academy has existed for 10 years already, and our trainings are given by trainers with both technical experience as well as experience in teaching. Our trainings take place in small groups (+/- 6 participants), which ensures extremely interactive sessions.

The trainings always contain a combination of theory and practice, given by experts who work with Matomo every day. After the training, private coaching sessions are scheduled so that you can let everything sink in.

CLICKTRUST started by giving trainings, and we enjoy sharing our knowledge as much as possible!