Matomo training in Brussels | CLICKTRUST Academy

Matomo Analytics

Looking for an alternative to Google Analytics? Get started with Matomo.

Small groups

Lots of case studies

Exercises, not just theory

Trainers with 10 years of experience & expertise

scheduling

08/02/2023

07/03/2023

16/03/2023

11/04/2023

15/06/2023

27/07/2023

About the training

Goals of the course

At the end of this Matomo training you will understand how to interpret data within Matomo correctly and how it can help you improve the performance of your marketing campaigns.

Is this course right for me?

This Matomo course is ideal if you:

Have a position as a digital marketer or management
Are looking for an alternative to Google Analytics to measure the result of your digital media efforts
Have a basic knowledge of digital marketing & general principles

Why choose CLICKTRUST Academy?

CLICKTRUST Academy is used by our own team to train and onboard new staff. We offer you the opportunity to follow hands-on expert trainings. These are held in small groups (+/- 6 participants) so that we can have extremely interactive sessions.

Small groups
Lots of case studies
Exercises, not just theory
Trainers with 10 years of experience & expertise.

Program

What will I learn during this Matomo Analytics training?

During this training, we will discuss:

Overview of the reports in Matomo: using cases, we’ll explain how to interpret all the metrics.
Tracking and documentation: 90% of all analytics accounts we see are mess. We’ll tell you how to avoid this
Conversion tracking & multi-channel attribution
Matomo: what is different to Google Analytics in terms of data collection?
Matomo overview of possibilities: what does Matomo offer that other analytics solutions don’t have
Hands-on: Matomo Setup in 15 minutes.

The Matomo training is taught in small groups (+/- 6 people) and is FULL of concrete examples and case studies. You have the choice between a live morning session from 9:30 to 13:00 or an online afternoon session from 14:00 to 17:30.

Trainer

Alexandre Massart

On top of his broad knowledge, Alex is a natural story teller and is loved by alumni from CLICKTRUST ACADEMY for his great training skills. Expect to learn – and laugh a lot during this Programmatic Advertising training! Of course, Alex also has over 10 years of experience in Digital Marketing. He worked in different companies (from small to big) and in different industries. He has seen the evolution of digital marketing, the growth of Facebook, Programmatic, Mobile,... and how they all transformed the digital marketing world.

Want to meet Alexandre before enrolling? Just send a mail, we’ll set up a call.

Practical info

How much does this training cost?

440 euro per person (VAT excl.) This price includes:

The training
Time to ask questions
Training certificate
Access to the slides used during the training
Beverages & snacks
2 hours of coaching after the training

What language is the course in?

Most of our trainings are in English, unless otherhwise specified. However, our instructor is trilingual, so feel free to ask your questions in the language you feel most comfortable with.

Where is this training?

The live trainings are held at our office close to Merode in Brussels.

Upcoming training dates

08/02/2023

07/03/2023

16/03/2023

11/04/2023

15/06/2023

27/07/2023

We also organize private trainings upon request. If you're interested in this, please indicate 'private training' when enrolling. We will contact you to set up a training date.

Want to follow a group training, but can't make it on one of these days? Get notified on upcoming courses and training dates:

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Matomo Analytics

scheduling

About the training

Goals of the course

Is this course right for me?

Why choose CLICKTRUST Academy?

Program

What will I learn during this Matomo Analytics training?

Trainer

Alexandre Massart

Want to meet Alexandre before enrolling? Just send a mail, we’ll set up a call.

Practical info

How much does this training cost?

What language is the course in?

Where is this training?

Upcoming training dates

Reviews

Bayard Milan

Bruxelles Environnement

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