Maintaining accurate and regularly updated custom audiences on platforms like Facebook is essential for your e-commerce business. However, manually updating these audiences can be tedious…
Enrico CadeiApril 23, 2025
Learn how to automate your newsletter creation using Make.com, ChatGPT, and Google Sheets. Save time by pulling content from RSS feeds, summarizing articles, and organizing…
Enrico CadeiApril 7, 2025
Automating repetitive tasks can save time and ensure consistency across platforms. In this blog post, we’ll walk you through a powerful automation that takes your…
Enrico CadeiApril 1, 2025
To ensure your Performance Max (PMax) campaigns achieve optimal performance and deliver the best possible results, it's crucial to implement a strategic approach. By following…
Enrico CadeiMarch 20, 2025
Google has introduced a streamlined method for importing key events from GA4 into Google Ads, making conversion tracking easier than ever. Here's a step-by-step guide…
Enrico CadeiMarch 20, 2025
For those seeking a robust and privacy-focused analytics platform, Piwik Pro presents itself as a powerful alternative to GA4. If you were a fan of…
Enrico CadeiMarch 20, 2025
Writing ad copy at scale can be a frustrating, time-consuming process — especially for large e-commerce brands or agencies handling multiple campaigns across platforms like…
Enrico CadeiMarch 19, 2025
AI search engines like ChatGPT, Perplexity, and Gemini are rapidly becoming important referral sources for website traffic. As AI tools become a regular part of…
Enrico CadeiMarch 11, 2025
In the rapidly evolving landscape of data-driven marketing decisions, we're unveiling the transformative potential of Marketing Mix Modelling (MMM). Whether you're a seasoned marketer or…
Enrico CadeiMarch 28, 2023